EFFIE BATEMAN Lifestyle Contact

In a tragic display of a fitness addiction gone awry, Betoota Heights mortgage broker Tom Mathieson, 32, has gotten himself into the bad books today, by insisting on parking a much needed discussion with his wife in favour of reaching his daily Strava target.

Like many other 30 something blokes who work in finance, Tom has become an avid runner who can’t complete a single workout without showing off his Strava stats and earning that sweet Kudos, which gives him the external validation needed to go about his day.

Oh, he’s also in a one sided bitter rivalry with his coworker Reuben, who always manages to smash his daily targets and makes sure to let him know about it.

So when his wife Nat finally mustered up the courage to bring up an issue that had been bothering her all week, a flustered Tom was forced to give her a reality check.

Strava always comes first.

“Sorry hun I’m totally listening but I haven’t done my run yet, talk about it when I get back, yeah?”, Tom had asked, pointing to his Garmin Forerunner watch for added effect, “I’ll be an hour, tops.”

“Love you!”

It’s alleged the discussion did not, in fact, resume when he got back, because Tom was ‘too tired from his run.’

More to come.

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