TRACEY BENDINGER | Social Nuances | Contact
The significance of today’s election is not lost on the current Premier of New South Wales, Gladys Berejiklian, with her campaign team announcing a last-minute change in strategy in hopes of appealing to the younger voters.
The team is reportedly using Justin Bieber’s pop mega-hit, ‘Sorry’, as the song to accompany any future advertising featuring the premier.
It’s believed that the team have bought the rights to just the chorus and the bridge of the song, both of which repeatedly apologise.
“Yeah, is it too late now to say sorry?” sings the first line of the chorus.
“Ooh, ooh, I’m sorry, yeah, ooh, ooh, sorry, yeah, ooh, ooh, sorry. Yeah, I know that I let you down, is it too late to say sorry now?” sings the bridge.
Although a little late to the party, Gladys’s team strongly believe that apologising for completely ruining everything good about NSW will give her the best shot at hanging on to the state’s top job.
While ‘Sorry’ is an absolute banger and won Justin Bieber his girlfriend back, it remains to be seen whether this catchy tune will be enough to make the disgruntled New South Walean’s forget about the botched light rail, the lock out laws, the denial of pill testing and all but ruining the music festival industry.
More to come.