CLANCY OVERELL | Editor | Contact
North Brunswick’s most prominent furnace-free eco-ceramist, Pixie Teal (34), simply HATES Kyle and Jackie-O.
As one of the most militant language cops in the human settlement that only racists and commercial aircraft pilots call Melbourne, it should be no surprise that Western Sydney’s number 1 radio show makes Pixie’s bluish blood curdle.
Pixie identifies as a settler on the unceded Aboriginal land known as Naarm, which is why she doesn’t really believe in ‘radio markets’.
But if ‘Melbourne’ was in fact a place and ‘the Nielsen Quarterly Ratings Survey’ was a real metric – then she’s proud that her hometown has rejected the Sydney-based radio show.
This comes as the Melbourne syndication of Kyle and Jackie-O breakfast show slips down the rankings in the tightly contested Melbourne market since its launch, dropping to eighth.
Pixie says it’s because Melbourne simply won’t stand for the trash that goes out on the airwaves in Sydney every morning, to the millions of giggling cab drivers and warehouse workers that the political parties and newspapers have somehow lost contact with.
Kyle and Jackie-O have been presenting breakfast radio together for more than 20 years and have held number one position in Sydney’s breakfast slot for 47 surveys in a row.
But it seems this brand of radio, that rates the highest with women over 40 in the extremely multicultural immigrant enclaves of Greater Western Sydney, just hasn’t clicked in Melbourne. For now.
“It’s just so crass” says Pixie.
“Who even listens to it?”
When asked if she thinks that Kyle and Jackie-Os Melbourne ratings anomaly might actually say more about Melbourne than it does about Kyle and Jackie-O, Pixie is quick to defend her elitist opinions.
“It’s not like that all. Melbourne is really multicultural too. If you like, keep driving past Ringwood”
“It’s just that Naarm don’t like the same things as those people”
When asked what she means by those people, Pixie grinds her teeth and exhales heavily as she tries to compose herself.
After having a long hard think about the most politically correct way to word her frustrations, she ends the interview by telling us some uncomfortable facts.
“Maybe immigrants and working class people aren’t educated enough to know when they should be offended”
