CLANCY OVERELL | Editor | CONTACT
As the trend of vape smoking gradually becomes less humiliating, thousands of Australians are opting towards stylised new devices.
And just like the iPod shuffle in the late 2000s, the leading product in this newly created industry has ended up being a discreet little metal stick that is easy to charge and easy to buy.
Juul is an electronic cigarette company that makes the Juul e-cigarette, which packages nicotine salts from leaf tobacco into one-time use cartridges.
Each cartridge, or ‘pod’, equates to roughly an entire pack of durries and the model is responsible for bringing nicotine addictions roaring back into social situations.
The Juul became the most popular e-cigarette in Australia and theUnited States at the end of 2017 and has a market share of 72% as of September 2018
While Australian vapers refuse to admit that seeing Leonardo DiCaprio with a Juul is the main reason they bought one of these new tobacco vaporisers, it remains the gold standard for ex-ciggie smokers around the country.
However, as most vapers point out, maintaining a supply of nicotine – or simply flavoured air – is not the easiest thing to do in one of the most heavily legislated countries in the Western World.
According to a new report by AVO (Australian Vapers Organise), 95% of all Juul smokers says their habit is solely dependant on either a dodgy bloke in Chinatown – or a dodgy US website that mail unmarked parcels to vague residential addresses.
“Yeah, it costs a bit, but it’s better for you” says Nigel Jeremy (35), a local fedora-wearer, who has done hours of Youtube research on the products.
“I’ve got an under-the-shelf guy down in Betoota’s Flight Path District”
“Oi don’t tell anyone though”